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Electronics

Simplified global checkout for a multi-currency marketplace

A marketplace operating in 18 countries needed higher conversion and reduced payment failures.

Outcome

£4.2m incremental revenue in first quarter

Client: Global electronics marketplace

Global electronics marketplace

Brief

Checkout abandonment was rising due to slow payment authorisation and limited local payment methods.

Approach

  • Mapped payment routing and error recovery flows by region.
  • Designed a resilient payment orchestration layer.
  • Built a rapid A/B testing framework for checkout UX.

Solution

  • Integrated local payment methods and smart retries.
  • Delivered a responsive checkout UI optimised for mobile.
  • Implemented real-time monitoring for payment success rates.

Results

  • 22% reduction in payment failures.
  • 15% uplift in mobile checkout conversion.
  • Cut reconciliation time by 40% through automation.

Stack

Next.jsNode.jsAWSAdyenDatadog